2023 Auto Guangzhou Audi Press Conference
FF首次在发布会上使用数字波浪屏，让波浪屏与主屏发生互动，表现数字交互感，演绎“数字舞台”。
在以“突破.进抵新境”为主题的2023年广州车展上，奥迪以创新的科技和设计理念演绎未来豪华出行生活方式。那么，如何打造一场沉浸式的数字豪华体验？FF创新奇想，首次在发布会上使用数字波浪屏，让波浪屏与主屏发生互动，表现数字交互感。
For the first time, FF applied a digital wave screen at a press conference to make the 3D wave screen interact with the main screen, presenting the "digital stage" with an effect of digital interaction.
At the 2023 Guangzhou Auto Motor Show, Audi presented the future lifestyle with innovative technology and design philosophy. FF applied the digital wave screen at press conference for the first time to create the interaction between the digital wave screen and main screen, and show the performance of digital interaction.
KV
以动态呈现数字科技感。体现数字化的“呼吸感小方块”围绕Q6-etron四周若隐若现，极具交互感。
The “digital small squares’ were fade in and out, looping around the Q6 e-tron to create the atmosphere of digital interaction.
Stage explanation
3D wave screen action
Countdown & Opening
发布会以“倒计时视频+开场视频”开场，数字波浪屏与主屏一起，营造整体氛围感，让观者沉浸其中，通过数字波浪屏的动作演绎数字倒计时。
The press conference began with countdown video and opening video. The countdown was presented through the action of the digital wave screen.
3D wave screen action
Q6 e-tron
数字波浪屏与交互光带互动，演绎Charging、Unlock、Welcome、Ready；数字波浪屏与主屏互动，共同演绎Q6 e-tron的产品亮点。全新奥迪Q6 e-tron原型车揭开神秘面纱，震撼亮相。以独树一帜的纯电新豪华体验开启豪华出行新篇章。
The digital wave screen interacted with the Interact Light to perform Charging, Unlock, Welcome, and Ready; and interacted with the main screen to perform the product highlights of Q6 e-tron.
3D wave screen action
SQ7
在V8发动机的轰鸣声中，全新奥迪SQ7暗夜骑士版澎湃而至。引擎声配合高能画面及舞美灯光，营造强者归来的绝对气势。
The all new Audi SQ7 Dark edition roared in with a roar of V8 engine, accompanied with high-energy images and stage lighting effect, creating a powerful show part.
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Client - FAW Audi
Director - Justin Wu
Creative Director - Mika Yao
Creative Director - Mika Yao
Project Manager - Carmen Wang
Stage Design - Zhao liang
Visual Director - Fantasy Wang
Art Director - Fantasy Wang，Du chuang
Design Director - Kang kang
Project Co-ordination - Mengqi
CGI Lighting/VFX/Rendering/Compositing -Shun zi，Liang,Miao xiaoli,Liu pu,
Design Director - Kang kang
Project Co-ordination - Mengqi
CGI Lighting/VFX/Rendering/Compositing -Shun zi，Liang,Miao xiaoli,Liu pu,
Wang Zhonghao,Zhi gang
Video Editor - Kelvin Leow
Style Frames Design - Fantasy Wang
Additional Graphic Support - Feng hang，Tan Shengyu
Video Editor - Kelvin Leow
Style Frames Design - Fantasy Wang
Additional Graphic Support - Feng hang，Tan Shengyu
THANK YOU
